A Few Things of Note

The newest post is always on top. If you missed a post, click under the "Archives" heading in the lefthand column. (You can also search by blogger name; just click the person’s name under “Post Categories” to view their previous posts.) Your comments and questions are welcome, but they are moderated. Just click on the "Feedback" link under the post you want to talk about. Questions will be answered via the blog; you can read previous questions and answers by clicking on “Q&A” under “Post Categories.”

More


Subscribe Today!

Paying Our Dues

I have been trying to hire more help. Lucy is only available to work during the day while her kids are in school and part days on Saturdays. So that leaves me with no help in the evenings and sometimes on the weekends (our busiest days and times). I've had to turn business away (a LOT of it) over the last couple of months. We had such a great response to our newspaper advertisement but had to stop running the ad for a while until I get more help due to having to turn away so much business. I do have an interview scheduled with a new graduate so hopefully this will work out.

Something I've learned through this whole hiring process is that it seems as though everyone I've interviewed or spoken with regarding getting into the nail biz has the crazy idea that they are going to walk into a salon and have an immediate clientele and immediate great paychecks. Well, it does not work that way guys. We all have to pay our dues and there will be days, weeks, and even months when the paychecks are slim in comparison to the number of days and hours we spend in the salon. After talking with several new graduates it sounds like they have not been taught really how this industry works. They have been led to believe they will have a pretty full book upon entering the workplace. So they come in expecting to go home with these large paychecks right away. I had to pay my dues 22+ years ago when I graduated and have had to pay my dues again when I moved to another state and started over with my career with over 15 years experience at the time. It's just a fact of life in this industry. And you're not going to come out of school making a top commission percentage either. Premium commissions are generally reserved for the experienced techs that also bring along somewhat of a client base.

The other thing I've learned is that many new graduates are not even aware that building your clientele also takes some marketing on the tech's part. A salon owner can only do so much to market the business and advertise and bring new clients in. But this is a very personal business. We provide a  personal service, so it takes getting out there and meeting people...doing our own part as techs to help build our client base. A salon can provide the tools needed to build (business cards, promotional material, promotion opportunities, etc.) but the techs need to understand that there is a role they play in building their books as well.

These are areas that I believe our schools are lacking in training for the industry (at least in my area): business education, clientele building, time management, marketing, commissions to expect right out of school, etc. There would be fewer unhappy techs coming out of the schools if they at least had an idea of what to expect instead of believing they are going to have immediate large incomes and immediate full books.

— Melodie, Tickled Pink Salon & Nail Spa, Clayton, N.C.

Print | posted on Friday, May 20, 2011 5:56 PM

Comments

 re: Paying Our Dues

Gravatar left by Pagi Branaum at 5/20/2011 6:06 PM
I remember 17 years ago when I first started in the industry working an entire day and not making one cent. I have never been an hourly employee, so I was determined to build a clientelle if that meant doing a service for free hoping to gain a return customer. My motto has always been, if you are not there no one can get their nails done. You never know who and when they will walk through the door. I still have clients 17 years later that I gave a free service to.

 re: Paying Our Dues

Gravatar left by Nicole Brown at 5/20/2011 6:28 PM
Having trained every nail tech that came into my old salon, I couldn't agree more. New techs, cosmotologists too, are not prepared for the reality of this business. Schools here advertise saying "start out making $24,ooo a year. Those of us that have been in the business know it takes time to get to that point, even in a great salon with clients handed to you. There were days when I started where it cost me to go to work - gas, daycare, etc. - but I still went. You have to give a little to get something in return, and most don't understand that, which is very frustrating. All we can do is try to undo the damage schools do to these "newbies", and try to teach them what we had to learn the hard way.

 re: Paying Our Dues

Gravatar left by Bonnie at 5/20/2011 6:30 PM
It is a great idea to give complientary manicures to clients while their color is processing. When they reschedule ask if they'd like their nails done while they process. It worked for me and the tech was at least getting tips.

 re: Paying Our Dues

Gravatar left by Pamper Me Angie Nailery at 5/20/2011 6:31 PM
The business of nail care professionals can be complex when we really analyze "Paying Our Dues"
I've been an educator/mentor and nail care professional for 20 years. I agree with your article. When students are in school most organizations don't take the time to inform the students of the rough times ahead especially with a challenging economic. We have to remember we offer services that make people feel good and look good. So that means our services in many cases are a luxury to the
consumer, not a necessity. This is why building a clientele and the presentation of professionalism is so important. We want them to remember how good the service was and how great we are as a nail care professional to continue to come back and find the money to pay us because they enjoy there services.
-Angie, Pamper Me Angie Nailery, Southfield, Mich.

# re: Paying Our Dues

left by Get Nailed by Nellie LLC at 5/20/2011 6:33 PM
I have been working in the industry for about 5 years now and after leaving my clientele in downtown Minneapolis and moving to the suburbs of Minnetonka,MN I was left with no clients! After getting set up in a rental salon I quickly realized that being out of a high traffic area I had to market myself and find potential clients in local businesses and current clients of the salon..

For a few months after I started I offered complimentary manicures to clients getting their hair colored during the processing time and then gave them a 50% off coupon to come back for a pedicure!
When they come in for their pedicure I would give them 20% off their next pedi if they prebooked it 4-6 weeks out...
( once you get somebody to come in 3 times...they are gonna keep coming)

6 months after starting my new business I was booked solid and now 2 years later I am booked 6 weeks in advance with many of my original clients!

So to all the newbies....yes it sucks not making anything but tips at first, eventually you will be rolling in the dough! :) good luck

 re: Paying Our Dues

Gravatar left by Tracy at 5/20/2011 8:32 PM
I have seen this problem time and time again. I agree the schools are misleading students in the amount of money they will make right out of school, with little or no effort on their part. I know it helped me starting out to be in the salon every day, speaking with the hair stylists clients or tanners while they waited or were processing. I became a familiar face and people became comfortable with me, for approx three months as I basically sat and "chatted" with people for little or no money, but eventually I saw my appointment book start to fill up. I offered free nail art, so my clients nails would draw attention & I recieved alot of refferrals from those clients. You get out what you put in.

 re: Paying Our Dues

left by Michelle Brown at 5/20/2011 8:56 PM
Melodie that provided information above, She came to my salon when she was just filling in for me and tried to steal our clients away.

Very back ethics and unprofessional. Its been a few years so i dont know how long her salon has been opened, but she is not to be given advice, im my opinion.

Melodie has been popping up in a few Nails Magazine info and i dont think she is a professional that needs to be given advice to other professionals.

Im just saying.


Michelle Brown
Celebrity Stylist/Manicurist
www.beautyeducationandresources.com
www.rejuvesalonspa.com
www.greatextensioninc.com

# re: Paying Our Dues

Gravatar left by Angelina at 5/21/2011 5:17 AM
Ah,Gosh,Michelle,will You get a grip!!!

Get over!!!

It s 2011 For God Sake!


And now look who is commenting underneath Melody's advice all her links,isn't That You,darling,Michelle???


Are You trying to gain some sort of advertisement on Melodys back after so many Years...on the girls back who supposely was stealing Your Clients??

C'mon,michelle,it just shows how slame You are..



I m just saying...

And Thanks Melody for the great advice.

 re: Paying Our Dues

Gravatar left by Dani at 5/21/2011 7:31 AM
My first day of school our instructor told a story about her first day in the salon. She was so busy she took a bite of an apple in the dispensary at noon and late that same evening the apple was still sitting there with one bite out of it. I found out later she had never worked in a salon, she went to work as an instructor right after she finished school. That's how the average school prepares you for working in a salon.

My first day in a salon, I watched, tried to learn something new, got coffee and magazines for clients, etc.

I try to explain to newbies, you have to BE in the salon to build a business. If I recommend you to a client and they've never laid eyes on you, they won't go to you. You have to talk with them, offer complimentary hand massage, paraffin, polish changes, whatever to break the ice with clients who don't know you. It's tough, but it's how we all started.

 re: Paying Our Dues

Gravatar left by Alicia at 5/21/2011 9:13 AM
The school I went to was the same, they told us we would be making great money as soon as we got a job. They also offered job placment as soon as you graduated. They never mentioned how long it would take to build a clientel. They got me in at a salon the day after I graduated but two weeks after I started I got a warning from state board for working without a license. My school gave the students "temporary licenses" to use until we got our work permits. The school told us we could be working and making money after graduating. I got lucky and the woman who came to our salon gave me a warning and not a fine because I was only making enough money to cover my boothrent. After four months of struggling I was out of product and couldnt take anymore clients. I had to quit and now im back to where I was before school. Only now Im $15,000 in debt for my student loans. I loved doing nails, its what I've wanted to do since I was younger. I just wish I had been beter prepared for how hard it was going to be after school.

# re: Paying Our Dues

Gravatar left by Melodie - Tickled Pink Salon at 5/21/2011 7:11 PM
I am glad to see that this article has helped some of you and would like to expand on it a little, if I may.

This is to the new techs out there.....
When you are looking for a salon home please don't look solely at the commission rate they are offering. There are other "perks" that are so very valuable to a new and upcoming tech. One of these would be additional training. If you get into the right situation you are sure to get training. At my salon, I train all of our new hires myself. They get one on one attention. Not only are they trained in the actual services but they also learn marketing techniques and ways to build their book that are not necessarily taught in school. A good salon owner will recognize when they have a tech that has a real desire to learn and a passion for the industry and will be willing to offer assistance as in training one on one.

Be willing to accept a little less in commissions at first. You are gaining so much more in knowledge and experience than an additional 10-15% commission can ever give you. And if you're really wanting to make a go of this business you have to be passionate about it and willing to learn, learn, learn from everyone you can. Give yourself some room to grow.

Also, some salon owners also pay commissions for retailing. This is a GREAT way to increase your income without increasing the manpower. We do this in our salon. While we are a new salon and do not have a LOT of retail at the moment this is an area that is growing every day.

Be patient. And be generous with your time. It takes a while to build your clientele so take advantage of this time and perfect your skills. What I mean by being generous with your time is this....clients do not want to be rushed in and out the door. Taking that extra little bit of time with your client to pamper her a bit more than she expected is going to build her confidence in you not only as a tech but as a person.

Be willing to put yourself out there if the salon you choose to work in provides you with marketing opportunities. If the salon has a booth in a local festival....volunteer your time to assist at the booth. If there's an opportunity to attend a local business networking meeting on behalf of the salon you work in ......GO...be the one to volunteer to attend. The people you meet at these events are potential clients. YOU are the one they are going to remember because YOU are the one they met and that "WOW'd" them right from the start.

I am always available to answer questions and am always willing to assist new techs (and even veteran techs) in this industry. My passion is not only with nails but it is with helping others success and encouraging others to do their best and keep on keeping on after their dreams.

Add A Comment

Title   
Name 
Email (never displayed) 
Url 
Comments   
Please add 8 and 8 and type the answer here: